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Associate Marketing Manager

Req # 204138 Location Marsa, Il-Marsa, Malta Job Category Research and Development Date posted 06/25/2026
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Overview

This is where new knowledge is discovered. Baxter’s Research and Development teams work cross functionally to innovate, develop and introduce creative solutions for patients needs globally. From Scientists to Engineers, your work creates the products that save and sustain lives.

  • Support for Parents

  • Continuing Education/ Professional Development

  • Employee Heath & Well-Being Benefits

  • Paid Time Off

  • 2 Days a Year to Volunteer

Success Profile

What makes a successful Research and Development team member at Baxter? Take a look at some of the top traits we’re looking for and see if you’re a fit.

  • Courage
  • Action Oriented
  • Collaborates
  • Cultivates Innovation
  • Manages Ambiguity
  • Drives Results

Associate Marketing Manager

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This is where your work makes a difference.

At Baxter, we believe every person—regardless of who they are or where they are from—deserves a chance to live a healthy life. It was our founding belief in 1931 and continues to be our guiding principle. We are redefining healthcare delivery to make a greater impact today, tomorrow, and beyond.

Our Baxter colleagues are united by our Mission to Save and Sustain Lives. Together, our community is driven by a culture of courage, trust, and collaboration. Every individual is empowered to take ownership and make a meaningful impact. We strive for efficient and effective operations, and we hold each other accountable for delivering exceptional results.

Here, you will find more than just a job—you will find purpose and pride. 

Essential Duties and Responsibilities

The Associate Marketing Manager, Global Marketing – Access is responsible for driving global marketing strategy and execution across the full product lifecycle for the Access portfolio. This role serves as the primary commercial representative for new product development (NPD), sustaining project organization (SPO) initiatives, and in-market optimization, working cross-functionally with R&D, Regulatory Affairs, Medical, Quality, Supply Chain, Finance, and regional marketing teams.

This role is an individual contributor with significant influence in a highly matrixed, global organization and is accountable for portfolio strategy, market insights, launch excellence, and commercial performance.

Portfolio Strategy & Lifecycle Management

  • Owns and execute global marketing strategy for the Access/Sets portfolio across the full product lifecycle, including NPD, sustaining initiatives, regulatory transitions, cost reduction, and product phase-out
  • Develop and maintain portfolio roadmaps, prioritization recommendations, and resource needs in alignment with business objectives
  • Identify unmet customer needs and growth opportunities through market analysis, competitive benchmarking, and customer engagement

New Product Development & Sustaining Projects

  • Serve as the global marketing member on project core teams for NPD and SPO initiatives, representing the voice of the customer throughout the development process.
  • Define and communicate market and customer requirements, including intended use, value propositions, and usability insights, in partnership with R&D and Marketing Communications
  • Lead or support market research activities such as customer usability studies, willingness‑to‑pay assessments, qualitative interviews, and quantitative research
  • Conduct market impact assessments for product changes (i.e., change control) and own assigned marketing deliverables
  • Develop commercial business cases, in partnership with Finance, to support new product and portfolio initiatives
  • Support development of global value propositions and pricing strategies informed by customer needs and competitive dynamics
  • Monitor and benchmark competitive offerings, identifying implications for portfolio strategy and positioning

Launch & Market Enablement

  • Partner with regional and downstream marketing teams to enable successful global and regional launches, including GEOX launches
  • Support development and approval of training materials and marketing collateral, in collaboration with Marketing Communications through applicable advertising and promotions approval systems
  • Conduct regular global or regional update sessions to communicate portfolio priorities, timelines, and progress

Commercial Performance & Forecasting

  • Support demand forecasting and supply alignment to meet annual operating plans and customer demand, in collaboration with the Manufacturing Plants, Supply Chain, and Network Planning teams
  • Monitor portfolio performance, including revenue, growth, and adoption metrics, and identify gaps with associated mitigation plans
  • Provide regular portfolio performance updates to cross‑functional and leadership stakeholders

Regulatory, Quality & Compliance Support

  • Support implementation of Medical Device Regulation (MDR) labeling transitions, including coordination of inventory requirements and regulatory timelines by market
  • Partner with Regulatory Affairs, Quality, and Supply Chain teams to ensure compliant commercialization and continuity of supply
  • Support product quality initiatives, field actions, and continuous improvement activities as required

Cross-Functional & External Collaboration

  • Collaborate with Medical Affairs and Human Factors teams to support generation of medical, usability, environmental, or value-based evidence
  • Manage relationships with third-party finished goods suppliers, supporting alignment on product changes, supply continuity, and performance expectations
  • Lead and influence cross-functional teams without direct authority to drive results

What You'll Bring

  • Bachelor’s degree in Marketing, Business, Life Sciences, Engineering, or a related field; advanced degree (MBA or similar) is a plus
  • Minimum 5–7 years of experience in product marketing, product management or commercial roles within medical devices, healthcare, or other regulated industries.

We understand compensation is an important factor as you consider the next step in your career. At Baxter, we are committed to equitable pay for all employees, and we strive to be more transparent with our pay practices. The minimum salary for this position is €36.000 annually. Your initial pay could be at the minimum or higher based on skills and expertise, experience, and other relevant factors, all of which are subject to change. This position may also be eligible for competitive benefits, discretionary bonuses, and/or long-term incentive. For questions about this, our pay philosophy, and available benefits, please speak to the recruiter if you decide to apply and are selected for an interview.

Equal Employment Opportunity

Baxter is an equal opportunity employer. Baxter evaluates qualified applicants without regard to race, color, religion, gender, national origin, age, sexual orientation, gender identity or expression, protected veteran status, disability/handicap status or any other legally protected characteristic.

Reasonable Accommodations

Baxter is committed to working with and providing reasonable accommodations to individuals with disabilities globally. If, because of a medical condition or disability, you need a reasonable accommodation for any part of the application or interview process, please click on the link here and let us know the nature of your request along with your contact information.

Recruitment Fraud Notice

Baxter has discovered incidents of employment scams, where fraudulent parties pose as Baxter employees, recruiters, or other agents, and engage with online job seekers in an attempt to steal personal and/or financial information. To learn how you can protect yourself, review our Recruitment Fraud Notice.

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Address

Explore this location A47 Marsa Industrial Estate
Marsa
MRS3000
Malta Explore This Location

Hear from Our Employees

Our company is enriched by a diverse population of individuals in more than 100 countries that work to solve, innovate, manufacture and drive better healthcare options for patients around the world.

Meet Reagan, Senior Research Scientist in the United States

“For me, the best thing about working at Baxter is being able to do work that’s important to people—especially patients—outside of Baxter's walls. Inside our walls, I get to work with a fantastic team, and we know we're making a difference.”

Meet Karthik, Director of Renal Care R&D - Digital Health & Co-President of the Asian Leadership Network Business Resource Group, United States

“I’m excited about my role because I believe that digital initiatives can make a tremendous impact on lives by allowing people to access the same therapies and have similar care — whether in a hospital, a healthcare clinic, or the patient’s home — anywhere in the world.”

Meet Amitha, Research Associate in India

“Coming from a non-healthcare academic background, my current role has offered ample opportunities to learn a lot of new things. Leaders at Baxter are motivating, help us grow and provide a collaborative environment. The role gives me opportunities to have technical discussions with peers and subject matter experts globally, to learn interacting with customers, and manage project deadlines and deliverables. I am excited about shaping my career here at Baxter.”

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