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Marketing Coordinator – CRM, Design and Campaign Delivery

Req # JR - 197996 Location Old Toongabbie, New South Wales, Australia Job Category Marketing Date posted 04/09/2026
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Overview

This is where creativity meets strategy. As a member of the Baxter Marketing team, you will work on designing, developing and implementing marketing programs and pricing strategies. You’ll leverage your expertise to present our life-sustaining and live-saving products and services to the relevant market sector. Working in collaboration with the sales and technical teams, there will be opportunity for learning, development and future career growth across a variety of fields within Baxter.

  • Support for Parents

  • Continuing Education/ Professional Development

  • Employee Heath & Well-Being Benefits

  • Paid Time Off

  • 2 Days a Year to Volunteer

Success Profile

What makes a successful Marketing team member at Baxter? Take a look at some of the top traits we’re looking for and see if you’re a fit.

  • Compelling & Concise Communication
  • Creative & Innovative Thinking
  • Strategic Planning
  • Competitive Intelligence
  • Collaborative
  • Digitally Savvy

Marketing Coordinator – CRM, Design and Campaign Delivery

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This is where your work makes a difference.

At Baxter, we believe every person—regardless of who they are or where they are from—deserves a chance to live a healthy life. It was our founding belief in 1931 and continues to be our guiding principle. We are redefining healthcare delivery to make a greater impact today, tomorrow, and beyond.

Our Baxter colleagues are united by our Mission to Save and Sustain Lives. Together, our community is driven by a culture of courage, trust, and collaboration. Every individual is empowered to take ownership and make a meaningful impact. We strive for efficient and effective operations, and we hold each other accountable for delivering exceptional results.

Here, you will find more than just a job—you will find purpose and pride. 

The Role

We’re looking for a versatile, detail‑oriented Marketing Coordinator – CRM, Design and Campaign Delivery to enhance the effectiveness of Baxter’s marketing teams.

This is not a pure graphic design role. While you will create and adapt visual assets, an equally important part of the role is working confidently in CRM systems, marketing platforms, spreadsheets, and campaign data to support accurate execution, performance tracking, and continuous improvement.

You’ll sit at the intersection of marketing execution, customer insights and design supporting campaigns from brief through to delivery, reporting, and optimisation. You’ll use both established and emerging tools (including AI) to streamline workflows and improve campaign effectiveness.

You will join our Commercial Excellence team - a collaborative group of specialists who partner closely with sales and marketing teams to improve customer experience and commercial outcomes.

Key Responsibilities

  • Support the creation of campaign concepts and visual layouts in collaboration with marketing managers

  • Build, schedule, and manage email marketing campaigns using marketing automation platforms

  • Assist with the setup, tracking, and reporting of campaigns in Salesforce, ensuring data accuracy and correct campaign structure

  • Use SalesForce data, Excel, Tableau and Power-BI dashboards to support campaign tracking, reporting, customer segmentation and analysis

  • Develop and adapt visual assets including direct mail campaigns, campaign pages, and sales enablement materials

  • Ensure all assets align with Baxter brand guidelines and visual identity

  • Use Adobe InDesign for day‑to‑day design projects; Canva and Photoshop when required

  • Maintain and update digital content across websites, CRM, and campaign channels

  • Identify opportunities to improve processes, data quality, and workflows through technology and AI‑enabled features

  • Stay up to date with emerging digital and AI tools relevant to design, content creation, email marketing, and automation

  • Work closely with marketing managers, sales teams, and Commercial Excellence colleagues to support marketing needs

  • Communicate clearly, proactively, and positively with cross‑functional stakeholders

  • Participate in planning sessions and contribute ideas to improve content quality and overall campaign effectiveness.

Key Requirements

  • Tertiary studies in marketing, communications, digital media, business, analytics, design, or a related field

  • Experience in marketing coordination, digital marketing, marketing operations, or related roles (agency or in‑house)

  • Solid design capability with a portfolio demonstrating relevant work (campaign assets, eDMs, sales materials)

  • Intermediate proficiency with Adobe Creative Suite (InDesign and Illustrator essential; Photoshop a plus) and familiarity with Canva

  • Comfort working with data, including CRM systems, spreadsheets, and campaign performance metrics

  • Experience with Salesforce or similar CRM, email marketing platforms, and web content editors

  • Understanding of email marketing fundamentals and end‑to‑end campaign execution

  • Strong attention to detail across both creative assets and data accuracy

  • Interest in emerging technologies, including AI tools for content creation, workflow optimisation, and marketing automation

  • Willingness to prepare and present updates or insights to sales and marketing teams when required.

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Equal Employment Opportunity

Baxter is an equal opportunity employer. Baxter evaluates qualified applicants without regard to race, color, religion, gender, national origin, age, sexual orientation, gender identity or expression, protected veteran status, disability/handicap status or any other legally protected characteristic.

Reasonable Accommodations

Baxter is committed to working with and providing reasonable accommodations to individuals with disabilities globally. If, because of a medical condition or disability, you need a reasonable accommodation for any part of the application or interview process, please click on the link here and let us know the nature of your request along with your contact information.

Recruitment Fraud Notice

Baxter has discovered incidents of employment scams, where fraudulent parties pose as Baxter employees, recruiters, or other agents, and engage with online job seekers in an attempt to steal personal and/or financial information. To learn how you can protect yourself, review our Recruitment Fraud Notice.

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Address

Explore this location P O Box 88, One Baxter Drive
Old Toongabbie NSW 2146
Australia Explore This Location

Hear from Our Employees

Our company is enriched by a diverse population of individuals in more than 100 countries that work to solve, innovate, manufacture and drive better healthcare options for patients around the world.

Meet Madhuri, Senior Manager, Product & Strategic Initiatives in India

“Being a marketer at Baxter is a great enabler and gives opportunities to develop and exercise strategic decision making, portfolio management, project management, new launch excellence, driving profitable growth and omnichannel marketing campaigns. Leaders here are approachable and receptive to new ideas. Baxter gave me an opportunity to drive strategic initiatives across the India organization in addition to my current marketing role.”

Meet Bethany, Marketing Director in the United States

“I find it very rewarding to manage a new product development project from initial concept through to seeing the first patients on the therapy. It makes it all worthwhile to hear how our products and therapies are positively impacting a patient and their family.”

Meet Claire, Marketing Manager in Singapore

“In my current marketing role at Baxter, I've gained different insights and skillsets, one of them being learning to look at things from different angles. From big picture to strategy implementation, my experience has allowed me to help the sales team connect the dots together effectively.”

Meet Sara, EMEA Digital Health Project Leader in Portugal

“As an Early Career Professional, I must say that Baxter truly allows you to develop your career. I started working at a national role and advanced into an EMEA role in Digital Health, early this year. Being able to collaborate on the strategy behind an effective digital transformation of the company, makes me believe on our mission every day, and be very proud to work at Baxter.”

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