Senior Marketing Manager - Advanced Surgery

This is where your work makes a difference.

At Baxter, we believe every person—regardless of who they are or where they are from—deserves a chance to live a healthy life. It was our founding belief in 1931 and continues to be our guiding principle. We are redefining healthcare delivery to make a greater impact today, tomorrow, and beyond.

Our Baxter colleagues are united by our Mission to Save and Sustain Lives. Together, our community is driven by a culture of courage, trust, and collaboration. Every individual is empowered to take ownership and make a meaningful impact. We strive for efficient and effective operations, and we hold each other accountable for delivering exceptional results.

Here, you will find more than just a job—you will find purpose and pride. 

Your Role

As Marketing Manager, you will lead the strategy, development, and execution of marketing initiatives for the Advanced Surgery portfolio. This role focuses on driving portfolio growth through data-driven insights, impactful marketing programs, and strong cross-functional collaboration. You will oversee product lifecycle management, digital marketing efforts, and market analysis while ensuring alignment with both global strategy and local execution.

What you’ll be doing:

• Support the development of annual marketing plans and overall business strategy
• Conduct market research to analyze customer needs, competitive landscape, and growth opportunities
• Manage portfolio performance, including sales, gross profit, and marketing spend ROI
• Partner cross-functionally with sales, medical, and market access to shape strategy and execution
• Lead brand awareness initiatives across digital, social, and commercial channels
• Track and report campaign performance against defined KPIs
• Execute brand strategies and marketing programs aligned to the 4Ps (product, price, place, promotion)
• Maintain and optimize sales tools, marketing materials, and training programs
• Manage the full product lifecycle, including forecasting, demand planning, and issue resolution
• Support pricing strategy and develop action plans to close gaps against sales targets

What You’ll Bring

• Bachelor’s degree in Business, Marketing, Life Sciences, or related field
• 5+ years of marketing experience, preferably in healthcare or medical devices
• Demonstrated experience in brand strategy development and execution
• Proven track record supporting successful new product launches
• Strong ability to build relationships with internal and external stakeholders
• Experience with supply chain coordination and financial forecasting

We understand that compensation is an important factor as you consider the next step in your career. At Baxter, we are committed to equitable pay for all employees, and we strive to be more transparent with our pay practices. The estimated salary range for this position is $156,400 - $206,400.00 CAD annually, which reflects base salary as well as estimated target payout under the Management Incentive Compensation Plan. Individual pay will be determined based upon skills, expertise and experience, and the incentive, which is contingent upon company and individual performance outcomes. For questions about this, our pay philosophy, and available benefits, please speak to the recruiter if you decide to apply and are selected for an interview.

This posting is for a current existing vacancy within our organization. We are actively seeking qualified candidates to fill this open position. If you are interviewed for this position, we will advise you within 45 days of the interview as to whether or not you were successful in obtaining the position. Information submitted as part of the job application process will be kept on file for 3 years from the date of submission in accordance with legislative requirements.

As part of our recruitment process, Baxter Corporation may use AI tools to assist screening candidates and assist in evaluating candidate qualifications. All final hiring decisions are made by the hiring manager and recruitment team.

Equal Employment Opportunity

Baxter is an equal opportunity employer. Baxter evaluates qualified applicants without regard to race, color, religion, gender, national origin, age, sexual orientation, gender identity or expression, protected veteran status, disability/handicap status or any other legally protected characteristic.

Reasonable Accommodations

Baxter is committed to working with and providing reasonable accommodations to individuals with disabilities globally. If, because of a medical condition or disability, you need a reasonable accommodation for any part of the application or interview process, please click on the link here and let us know the nature of your request along with your contact information.

Recruitment Fraud Notice

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