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Manager, Marketing Connectivity

ID de la oferta JR - 197447 Ubicación Skaneateles Falls, Nueva York, Estados Unidos Categoría de Trabajo Marketing Fecha de publicación 03/19/2026
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Descripción general

Aquí es donde la creatividad se encuentra con la estrategia. Como miembro del equipo de Baxter Marketing, trabajará en el diseño, desarrollo e implementación de programas de marketing y estrategias de precios. Aprovechará su experiencia para presentar nuestros productos y servicios para salvar y mantener vidas al sector de mercado relevante. Al trabajar en colaboración con los equipos técnicos y de ventas, habrá oportunidades de aprendizaje, desarrollo y crecimiento profesional futuro en una variedad de campos dentro de Baxter.

  • Apoyo a las padres

  • Educación continua/ Desarrollo profesional

  • Salud de los empleados y Beneficios de bienestar

  • Tiempo libre pagado

  • 2 días al año para ser voluntario

Perfil de éxito

¿Qué hace que un miembro del equipo de marketing de Baxter sea exitoso? Eche un vistazo a algunos de los rasgos principales que estamos buscando y vea si su perfil se ajusta.

  • Comunicación convincente y concisa
  • Pensamiento creativo e innovador
  • Planificación estratégica
  • Inteligencia competitiva
  • Colaborativo
  • Expertos digitales

Manager, Marketing Connectivity

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This is where your work makes a difference.

At Baxter, we believe every person—regardless of who they are or where they are from—deserves a chance to live a healthy life. It was our founding belief in 1931 and continues to be our guiding principle. We are redefining healthcare delivery to make a greater impact today, tomorrow, and beyond.

Our Baxter colleagues are united by our Mission to Save and Sustain Lives. Together, our community is driven by a culture of courage, trust, and collaboration. Every individual is empowered to take ownership and make a meaningful impact. We strive for efficient and effective operations, and we hold each other accountable for delivering exceptional results.

Here, you will find more than just a job—you will find purpose and pride. 

Your role:

As the Upstream Marketing Manager, Connectivity Solutions and Services you will lead defining connectivity roadmap needs and evolve connectivity services strategy and best practices for Front Line Care products.  You will identify opportunities for improvement and innovation in this area. Using your cross functional leadership skills, you will partner with upstream product management teams, downstream marketing teams, service, and R&D to develop and execute the strategic management and growth of our connectivity solutions. This role will serve as the connectivity subject matter expert for vitals connectivity solutions and remote service capabilities.

You will lead upstream marketing activities for connectivity solutions and services and define future connectivity roadmap needs.  You will lead go to market and launch activities for new connectivity releases supporting the patient monitoring portfolio and remote service offering. This position will collaborate with relevant upstream product managers, regional marketing, R&D, quality, regulatory, and service, as well as other internal and external stakeholders for the assigned areas of the overall connectivity portfolio and strategy. They will align on the customer segmentation and targeting strategy, and optimize deployment processes.

What you'll be doing:

  • Drives future primary care connectivity requirements across all categories

  • Manages FLC roadmap for DeviceBridge, Connex CS, and service software tools

  • Leads FLC launches for new partner interfaces, new connectivity features, and new connected service offerings

  • Drive the geographic expansion commercialization strategy for FLC remote service offerings including input into both product requirements and commercial deployment capabilies for increased penetration

  • Identify deployment best practices for connected solutions globally

  • Look for new revenue streams, business models (ie service/SAAS/etc) and business opportunities around connected solutions

  • Communicate key milestones, deliverables, and progress to cross functional stakeholders ensuring transparency and visibility

  • Train commercial teams on new offerings as needed

What you'll bring:

  • Bachelor’s degree with 5+ years experience in healthcare software, medical devices or related field preferred

  • Upstream marketing experience, including New Product Development (NPD), customer insight, marketing strategy, innovation, and product launch.

  • Experience developing user needs to inform product requirements for new technologies

  • Entrepreneurial spirit, results-oriented, and growth mindset

  • Proven ability to influence others and communicate effectively.

  • Strategic thinker who also can act tactically to drive and deliver results

  • Strong technical, analytical, and presentation skills

  • Willingness to travel 25%

Baxter is committed to supporting the needs for flexibility in the workplace. We do so through our flexible workplace policy which includes a minimum of 3 days a week onsite. This policy provides the benefits of connecting and collaborating in-person in support of our Mission.

We understand compensation is an important factor as you consider the next step in your career. At Baxter, we are committed to equitable pay for all employees, and we strive to be more transparent with our pay practices. The estimated base salary for this position is $104,000 to $143,000 annually. The estimated range is meant to reflect an anticipated salary range for the position. We may pay more or less than of the anticipated range based upon market data and other factors, all of which are subject to change. Individual pay is based on upon location, skills and expertise, experience, and other relevant factors. For questions about this, our pay philosophy, and available benefits, please speak to the recruiter if you decide to apply and are selected for an interview.

Applicants must be authorized to work for any employer in the U.S. We are unable to sponsor or take over sponsorship of an employment visa at this time.

US Benefits at Baxter (except for Puerto Rico)

This is where your well-being matters. Baxter offers comprehensive compensation and benefits packages for eligible roles. Our health and well-being benefits include medical and dental coverage that start on day one, as well as insurance coverage for basic life, accident, short-term and long-term disability, and business travel accident insurance. Financial and retirement benefits include the Employee Stock Purchase Plan (ESPP), with the ability to purchase company stock at a discount, and the 401(k) Retirement Savings Plan (RSP), with options for employee contributions and company matching. We also offer Flexible Spending Accounts, educational assistance programs, and time-off benefits such as paid holidays, paid time off ranging from 20 to 35 days based on length of service, family and medical leaves of absence, and paid parental leave. Additional benefits include commuting benefits, the Employee Discount Program, the Employee Assistance Program (EAP), and childcare benefits. Join us and enjoy the competitive compensation and benefits we offer to our employees. For additional information regarding Baxter US Benefits, please speak with your recruiter or visit our Benefits site: Benefits | Baxter

Equal Employment Opportunity

Baxter is an equal opportunity employer. Baxter evaluates qualified applicants without regard to race, color, religion, gender, national origin, age, sexual orientation, gender identity or expression, protected veteran status, disability/handicap status or any other legally protected characteristic.

Know Your Rights: Workplace Discrimination is Illegal

Reasonable Accommodations

Baxter is committed to working with and providing reasonable accommodations to individuals with disabilities globally. If, because of a medical condition or disability, you need a reasonable accommodation for any part of the application or interview process, please click on the link here and let us know the nature of your request along with your contact information.

Recruitment Fraud Notice

Baxter has discovered incidents of employment scams, where fraudulent parties pose as Baxter employees, recruiters, or other agents, and engage with online job seekers in an attempt to steal personal and/or financial information. To learn how you can protect yourself, review our Recruitment Fraud Notice.

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Dirección

Explorar esta ubicación 4341 State Street Road
Skaneateles, NY 13153
United States of America
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Escucha a nuestros empleados

Nuestra empresa se enriquece con una población diversa de personas en más de 100 países que trabajan para resolver, innovar, fabricar e impulsar mejores opciones de atención médica para pacientes de todo el mundo.

Conoce a Madhuri, gerente sénior de iniciativas estratégicas y de productos en India

“Ser especialista en marketing en Baxter es un gran facilitador y brinda oportunidades para desarrollar y ejercer la toma de decisiones estratégicas, la gestión de carteras, la gestión de proyectos, la excelencia en nuevos lanzamientos, el impulso del crecimiento rentable y las campañas de marketing omnicanal. Los líderes aquí son accesibles y receptivos a nuevas ideas. Baxter Me dio la oportunidad de impulsar iniciativas estratégicas en toda la organización de la India, además de mi función de marketing actual.”

Conoce a Bethany, directora de marketing en Estados Unidos

“Me resulta muy gratificante gestionar un nuevo proyecto de desarrollo de productos desde el concepto inicial hasta ver a los primeros pacientes en la terapia. Hace que valga la pena escuchar cómo nuestros productos y terapias están impactando positivamente al paciente y su familia.”

Conoce a Claire, directora de marketing en Singapur

“En mi puesto de marketing actual en Baxter, he adquirido diferentes conocimientos y habilidades, uno de ellos es aprender a mirar las cosas desde diferentes ángulos. Desde el panorama general hasta la implementación de estrategias, mi experiencia me ha permitido ayudar al equipo de ventas a conectar los puntos juntos de manera efectiva.”

Conoce a Sara, líder del proyecto de salud digital de EMEA en Portugal

“Como profesional de carrera temprana, debo decir que Baxter realmente te permite desarrollar tu carrera. Comencé a trabajar en un rol nacional y avancé a un rol en EMEA en Salud Digital, a principios de este año. Poder colaborar en la estrategia efectiva de transformación digital de la empresa, me hace creer en nuestra misión todos los días y estar muy orgulloso de trabajar en Baxter.”

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